DigiSkill Digital Marketing Course
DigiSkill Digital Marketing Course
The DigiSkill course has been specifically designed to do one thing- help you acquire the necessary skills to find the right digital marketing job. We are the only course that offers a 100% Job Guarantee *. If you are looking to learn practical skills that will get your hired, this is the only course that you need to take.
The course has been designed by Rajesh Menon, the Managing Director of 11 year old Digital Agency based on their experience of the skills that clients have most often sought when hiring digital marketing resources. This course is most suitable for job seekers who are trying to make a career choice to join the lucrative Digital Marketing Industry.
Read what one of our graduates has to say about working in a digital marketing job
DigiSkill Digital Marketing Course Modules
The course curriculum covers 16 core skill modules that are most sought after by clients hiring digital marketing resources.
Apart from the 16 core skill modules, the DigiSkill Digital Marketing Course also provides for a 1-month training as a digital marketing intern at a client location to give hands on experience and confidence building to the student
The Digiskill Digital Marketing Course is spread over 8 weeks of classroom sessions. Each classroom session is off 3-hour duration and comprises of practical sessions to give students a real life hands-on experience. Classes are held 3 times a week at convenient time slots
At the end of 8 weeks, each student will be required to complete a 1-month project at a designated client location working on a specific digital marketing assignment. Each student will be required to spend a minimum of 100 hours on this project under the supervision of the client manager. A detailed project report is to be submitted at the end of the project assignment.
This 1-month project assignment will expose the student to real life implementation of digital marketing and further equip him/her to handle digital marketing roles as well as build confidence.
Digital Marketing Course Methodology
The digital marketing course methodology is a mix of theory, practicals and tests. Each of the 16 core digital marketing course module will taught first and then students will be required to implement the same through a practical assignment in class. This will allow them to gain real life experience and confidence on their ability to translate theory into practice.
Digital Marketing Students will also be required to participate in online quizzes and tests after each digital marketing course module to enable them to understand their level of knowledge and skills. Students may require to take a refresher course if they are found not up to the mark.
You will be also be required to undergo and complete a 1-month digital marketing training project at the end of the classroom sessions to gain valuable industry insights and experience working as a Digital Marketing Intern
Students will be graded continuously through out the 12 weeks and would be required to have a cumulative average of above 75% in order to qualify for the 100 % job placement guarantee*
A Certification will be issued on completion of the DigiSkill Digital Marketing Course
Why join DigiSkills Digital Marketing Course?
- 100% job placement guarantee* (available to those who get minimum 75% cumulative marks ). Please read our brochure for details of this in full.
- Practical Job Oriented Digital Marketing Course Content based on what industry skill sets are needed
- All digital course curricullum modules designed by Rajesh Menon– an Entrepreneur & Digital Marketing Expert with 25 yrs experience
- All sessions conducted by live practitioners of digital marketing- no theory or gyan people
- 24 Interactive classroom sessions with convenient timings
- 19 Practical assignments to help you learn how to do digital marketing
- 7 Quick Tests to understand your learning progress
- 172 Hours of total learning– highest in the industry!
- 1 month live training as a digital marketing intern to help you get real life experience working as an executive
DigiSkill Digital Marketing Course Dates
DigiSkill Digital Marketing Courses are available at various centers in your city. Please download the brochure to find your nearest center.Batch timings are dependent on the center you choose. The maximum batch size is 20 students.
Interested students wishing to join this program may enter their details can register their interest and speak to a counselor
Our 100 % Job Guarantee*
We are confident about ensuring a 100% Job Guarantee* to every student that gets a minimum of 75% qualifying marks (please read the complete brochure )after completing the 3-month DigiSkill Digital Marketing Course. Our confidence comes from the fact that we work with clients who need digital marketing resources and we know what skills are they are looking for and we know how difficult it is to find people with the right skills.
You can read and understand what are the digital marketing career opportunities available for those who take the DigiSkill Digital Marketing Course through the above article
While most digital marketing courses teach gyan, in real life, clients need people to know how-to-do-things. They need people with practice and experience. Not theorists. Which is why we designed our course in this manner to equip you with the necessary skills which can get you hired.
*Please contact our office or speak to a student counselor to get full details of our 100% Job Guarantee details or download our digital marketing course brochure
Our promise- we will offer 100% Job Guarantee* to every student that gets a minimum of 75% qualifying marks in OR we will refund their money back . No questions asked.
- Lectures 86
- Quizzes 2
- Duration 172 hours
- Skill level All levels
- Language English
- Students 231
- Certificate Yes
- Assessments Self
Session 1: What is Digital Marketing
Overview of what Digital Marketing is and what role Digital Marketing plays in the overall marketing managers role in an organization
Session 2: Website development
Overview of the web development process, tools , technologies and processes involved
Session 3: Building a Website
Practical class where students create their own website using WordPress and Publish it
Session 4: Search Engine Optimization (SEO)
Understanding what SEO is and its importance in building a digitally engaged brand
Session 5: Search Engine Optimization (SEO)
Using Google Webmaster Tool- the Google Search Console
Session 6: Search Engine Optimization (SEO)
Understanding what Off-Page SEO is and how it is to be done
Session 7: Google Analytics
Understanding what Google Analytics is and how to use it for digital marketing
Session 8: Social Media Marketing
Overview of what social media marketing is and how it integrates with the rest of digital marketing
Session 9: Facebook Marketing
Complete understanding of how Facebook Marketing works and how to use it to promote your business and brand
Session 10: LinkedIn Marketing
Understanding of how to use LinkedIn for B2B marketing especially to build a thought leadership and generate leads
Session 11: Twitter|YouTube|Instagram
Overview of what Twitter, YouTube and Instagram social media platforms are and how they are to be used
Session 12: Lead Generation & Conversion
This module helps the student understand various lead generation techniques and how to use conversion techniques to improve organic leads
Session 13: Google AdWords
This module lays the foundation of how to use Google AdWords Keyword Planner Tool
Session 14: Google AdWords
This module helps the student learn how to create and set up a Google AdWords Campaign
Session 15: Google AdWords
This module helps the student learn how to use Google Display Campaign to promote a business including an e-commerce business
Session 16: Facebook Advertising
This module helps the student learn how to use Facebook Advertising effectively to promote the business
Session 17: Facebook Advertising
This module is largely hands on practical in giving exposure to the students on actually running a Facebook Campaign
Session 18: Content Marketing
This module details what content marketing is and how it integrates into the overall digital marketing mix
Session 19: Content Marketing
This module helps the student understand how to distribute content in order to build on organic traffic and inquiries
Session 20: Email Marketing
Understand what email marketing is and how it is used in digital marketing
Session 21: Email Marketing
This module details some best practices and helps the student learn how to do email extraction of leads
Session 22: E-Commerce Marketing
This module helps the student understand how to do digital marketing differently for e-commerce enabled webvsites
Session 23: Developing a Digital Marketing Plan
This module helps the student learn how to develop a real life digital marketing action plan for a business
Session 24: Managing Digital Marketing Activities
This module will help the student learn how to implement his role as a digital marketing executive in an organization
Industry Project Work- 100 hours
At the end of the 24 sessions, the student will be assigned to work with a company as a Digital Marketing Intern. He will be assigned a specific digital marketing project to be completed within 100 hours over a period of 1 month. This will give real life experience in actually working with a company as a digital marketing executive. A project work experience certificate will be issued by the employer