A few days back I got a frantic call from an ex-intern. He had moved on to work as the social media executive for a mid-sized publishing firm. He was facing a piquant work situation where his boss, the business …
Now- a- days, a lot of professionals have started using LinkedIn Posts to promote businesses. It is a facility provided by LinkedIn where a subscriber could post articles and view points and have it read, shared and commented upon by …
LinkedIn is a community of like minded professionals from the same industry or interest area coming together. One can definitely leverage LinkedIn for improving professional networking as today there are over 1.8 Million groups. This makes it an extremely powerful …
What Is Social Media Marketing Strategy? Very simply put, a social media marketing strategy is a summation of all the tactics and activities that one would implement and execute for business using social networks. An ideal social media marketing strategy …
There is no denying the fact that SEO has become an extremely competitive activity today. Many businesses whether small or large are showing interest to improve website ranking through SEO. In recent past, demand for search engine marketing in India …
I know for you, this topic is little vague – How to build thought leadership via content marketing? But before I explain what my article is all about, let me first tell you who thought leaders are (for those of …
Predicting future digital marketing trends is hard, especially in a domain that that continues to evolve with new technologies. The last few years have seen a literal explosion of online marketing channels , usage of which are likely to see …
Our customers are a connected audience today, whether they be on Facebook, LinkedIn, Twitter, and Pinterest or in any of the hundreds of social media sites. Today, B2B social media marketing strategy has become as important as doing events and …