Content Marketing for building Digital Engagement

Digital Marketing Tutorial Description

This is a 1-hour intensive digital marketing tutorial on content marketing and how it can be used to build  digital engagement with prospective customers. Content Marketing lies at the core of what good digital marketing practices are all about. This digital marketing tutorial will help you understand more about what is content marketing, what its uses are and how you can go about using it for your website and your digital marketing.

Your coach for this program is a highly experienced content marketers himself and shares useful and practice tips on how you can build strong thought leadership and digital engagement using content.

This digital marketing tutorial is best for those who are serious about making an effort to build or are thinking of getting into content for themselves or for their business. This 1-hour session is ideal for the beginner level when you are exploring and trying to learn more about this subject matter.

CERTIFICATION

There is no certification awarded for this tutorial

Digital Marketing Tutorial Learning Outcomes

• 1 hour of live interactive online session
• Understand why content marketing is important in today’s context
• Explore the basics of what constitutes content marketing
• Find out how to set the fundamentals of your content creation strategy.
• Learn what are the various content consumption formats and how they can be used
• Understand how and why content distribution is critical
• Understand how to measure effectiveness of your content marketing efforts

Why attend this digital marketing tutorial on Content Marketing

By attending this content marketing tutorial, you will learn the importance of content in building strong organic traffic to your website. You will also understand how to use content for your social media marketing. This tutorial gives you the necessary Level 1 knowledge that you can use to to begin implementing content marketing for your business

Who should attend this content marketing tutorial

• Startup Founders
• Marketing Students
• Business Entrepreneurs interested to learn more about digital marketing
• Freelance content writers & marketers

This course is best taken along with our free course on digital marketing for business entrepreneurs